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Edizione

WUDRome 2016

Sustainable/Green UX

10–11 novembre 2016 · Parco Leonardo, Fiumicino (Roma)

Sessione · 12:30–13:15

Sustainable Customer Experience

Klaus Schwarzenberger · CTO of ExperienceFellow

At the World Usability Day Rome 2016 Klaus will talk about “Sustainable Customer Experience” to show us that HOW an organisation delivers for customers is beginning to be as important as WHAT it delivers. He will explain how to slip into your customers’ shoes to get to know them and observe their journeys to create a sustainable customer experiences.
Klaus Schwarzenberger

Speaker

Klaus Schwarzenberger

CTO of ExperienceFellow

Klaus Schwarzenberger is an IT manager with an entrepreneurial spirit. He is CTO of ExperienceFellow, an innovative software to collect and research the customer experience of any product, service, or brand. In 2012 he founded – together with Marc Stickdorn co-author of the award-winning book “This is Service Design Thinking” – Smaply, a web-based software solution to map stakeholders, service systems and service processes. It allows to quickly digitalise and visualize workshop outcomes in a clear, easy to use format and to work in project teams independent of location.

ExperienceFellow · “This is Service Design Thinking” · Smaply

Klaus Schwarzenberger

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